CTA, Inc

Using Social Media for Women's Min.

Item#: MM21-02

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Create a sense of community and connect with your women in new ways using social media.

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Guests: Cyndee Ownbey, author of Rethinking Women’s Ministry: Biblical, Practical Tools for Cultivating a Flourishing Community. Cyndee serves as a mentor to thousands of women’s ministry leaders through her website and Facebook community, Women’s Ministry Toolbox.

Introduction: Explore how women’s ministry leaders can use social media to connect with the women in their church and community.

Summary:

  • Social media is key for connecting with women in your ministry when we can’t meet, during the isolation caused by COVID-19 and in between meetings.
  • Keep it simple! Choose social media platform(s) based on where your audience already is. Consider how you want to connect (talking to vs. talking with) and opt for making your groups private.
  • What to post to engage with others?
    • Food: polls about food, recipes, anything to do with food!
    • Scripture reading challenges
    • Scripture reading suggestions and responses
    • Prayer requests
    • Scripture graphics
    • Questions encourage conversations; ask lots of questions—a mix of general and spiritual
    • Inspirational blog posts or videos
    • Icebreakers—holiday, spiritual, general
  • How to make this manageable?
    • Consider adding a social media coordinator to your team.
    • Create a social media calendar.
    • Post once a day.
    • Use social media scheduling tools.

Resources:

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