For several years now, CTA has been creating FREE, downloadable PowerPoint presentations to accompany seasonal themes. (There are several Easter presentations available right now!) These presentations are just one way CTA helps busy volunteers, pastors, and other churchworkers maximize the impact of their words and teaching. The Resource & Idea Center is full of coordinated presentations, devotions, bulletin covers, and more. By utilizing these FREE downloads alongside your send-home gifts, you’re able to deliver the same message in multiple ways - and your message is more likely to stick!
Here are three “rules” for making your message even stickier. You probably know these principles already. But as the Roman philosophers used to say, “Repetitio est mater studiorum.” (It’s Latin for “Repetition is the mother of learning.”)
1. Know your audience. Whether you’re leading a devotion in Bible study, delivering the sermon on Sunday morning, or helping the children at this year’s Easter egg hunt, focus on the Resurrection of our Lord. Remember that your presentation isn’t about you - it’s about your audience!
Consider their age, their likely emotional state, their spiritual maturity, and the background knowledge they bring to the event. These factors will help you plan the length, style, and content of your presentation.
It may help if you describe one likely participant to yourself, jotting down characteristics in such detail that you can picture the person in your mind. If you have a photo of a typical audience member to look at as you plan, all the better!
2. Focus on one point. We wish it weren’t so, but hearers aren’t always listeners and hearers don’t often remember much of what we say. To help them digest and recall it, focus on one point. Use visuals and tangible giveaways whenever you can. Get rid of anything that doesn’t support your one idea. In short, keep it simple.
3. Commit the results to the Lord. We do what we can do, humbly admitting our limitations. We work diligently and faithfully - in the diligence and faith God provides. And we leave to our Savior those things that lie beyond our abilities. He has promised:
As the rain and the snow come down from heaven
and do not return there but water the earth,
making it bring forth and sprout,
giving seed to the sower and bread to the eater,
so shall my word be that goes out from my mouth;
it shall not return to me empty,
but it shall accomplish that which I purpose,
and shall succeed in the thing for which I sent it (Isaiah 55:10–11 ESV).
You are welcome to copy this article for one-time use when you include this credit line and receive no monetary benefit from it: © 2018 CTA, Inc. Used with permission.